ADVERTISING MENTORSHIP
Welcome to Africa's first copywriting course & advertising mentorship, designed to bridge the gap between college and agency life, as well as agency and client. Start today and you can create your dream portfolio, accelerate your career, learn to sell your best ideas, and master the business of advertising.
Ready?
I'm ready!
ARE YOU FRUSTRATED BY WHERE YOU ARE IN YOUR ADVERTISING CAREER?
NEED A PORTFOLIO THAT REPRESENTS YOUR TRUE TALENT? WANT TO FINALLY GET A CRACK AT THE BIGGER CAMPAIGNS? NEED TO INSPIRE THE BEST WORK FROM YOUR AGENCY?
THIS IS THE COURSE FOR YOU.
INTRODUCING
ADSUCCESS!
ADSuccess is the fastest way to give your talent the platform it needs to succeed.
Glean from an international award-winning Creative Director with 25 years experience in the ad world. Master your craft with 10 modules designed to improve your concepts, help you sell your ideas, and understand the business behind advertising.
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Master the Big Idea
Create and identify campaigns based on human truths that trigger consumers to take action. Understand conscious and subconscious behaviour and create campaigns that target both.
Craft your problem solving
Master the brief and solve the business challenge, not the advertising problem. Avoid costly mistakes and help define the unique selling point with a single-minded proposition.
Dream Job & Ideal Agency
Create an exciting portfolio with unique clients that will WOW your next agency, help you to win awards and give you the upper hand in interviews.
FEATURED MODULE
LEARN TO SELL YOUR BEST IDEAS
THE BIG SELL
Create the right environment to sell the work you really want to make; handle objections and close the deal while you're in the meeting. All in one course.
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The Art of Writing
Learn to write beautiful, compelling manifestos that inspire people, build brands and create loyalty in the hearts and minds of your consumers.
Think Visual
Create Print and Digital ads that convey the brand essence, capture the big idea, and draw people into a story that captures the heart and mind.
Producing Earworms
Keep your audience tuned in with spellbinding radio ads, entertaining competitions, and water-cooler topics with every second your work is on air.
Top of Mind in Out of Home
Put the OOH back into Out of Home advertising: Create outdoor advertising that optimises the environment, captures imaginations and increases your client's bottom line.
Master the Competition
Create engaging promotions, competitions and activations that give your brand a story. Captivate your audiences and become part of the water-cooler conversations, nationwide.
FEATURED MODULE
CREATE AWARD WINNING TV ADS
THE A-Z GUIDE FOR TV ADS
Optimise your script writing to create brand building TV ads, memorable characters and national favourites spoken about at the water cooler. Understand the etiquette on set, master the production process, and learn to move your ideas to the silver screen.
LIGHTS. CAMERA. TAKE ACTION
PERFECT FOR:
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